HBSU Wants You To Know...
June 2015 Newsletter
Better Late than Never!
Video Engages Audience
Mobile Video Marketing
June is National Safety Awareness Month
GBRN is Growing... Are You?
Networking Events
Video Tips
Our Latest Video
Video Engages Your Audience
Our pitch here at HBSU is, "We help enhance your company image using video, attracting and ENGAGING your targeted audience, calling them action, and ultimately converting them to customers". HBSU doesn't just say that to sound good, it is true. Video marketing is a proven method to engage your audience and keep them on your website longer. People just love video. Read this article from Vidyard to learn why the video play button is "most compelling", and to get a Free Report....
Mobile Video Marketing
Hopefully you are convinced that you need video take your marketing to the next level. But you also want to be sure your website is responsive and will have your video looking great on all mobile devices. Why? More than half of all users are accessing your site from a mobile device, so you must cater to their needs.
On April 21st, Google changed their search algorithms to reward responsive or mobile friendly websites. Responsive websites automatically adjust and resize themselves based on the device calling them, and now Google is bumping up the rankings for mobile friendly websites, giving them a clear advantage over older sites. So, if you haven't already, the best thing to do is update your site to a mobile ready status.
Home & Business Services Unlimited is offering websites and social media management, as part of our growing marketing business. We know the importance of establishing brand awareness and having a strong social media presence as well as the need for a responsive website, since mobile marketing grows larger and larger by the day. Call for a free demo appointment today. 978-035-0373.
June is National Safety Awareness Month
Many of us worry about things like air plane crashes, wars, and other dangerous scenarios, but the truth is, you have a better chance of being hurt or killed in an accident close to home. The National Safety Council is front and center every June in helping American become more aware of every day safety risks, and to engage in and practice safe behavior everyday of the year. Take a look at the National Safety Council and its 2015 Campaign, "What I Live For".
What I Live For
Greater Boston Referral Networking is Growing... Are you?
Greater Boston Referral Networking or GBRN, meets 5 times a month in and around the Boston area. We are a group of small business owners, looking to help each other's business grow, through business referrals, advisory, and masterminding. GBRN meets in Quincy (Marina Bay), Chestnut Hill (Del Frisco's), Somerville (The Foundry on Elm), Boston (Jerry Remy's by Fenway) and Seaport/Boston @ WeWork. Our next business session is July 7 at WeWork Fort Point from 5:30 to 7:00 pm (invite only), followed by our largest event of the month, from 7 to 9 pm, in the WeWork Dugout. Join our Meetup, Facebook, or GBRN Small World groups, for our latest schedule of events, discussions, and to exchange contact info with other members.
   
Saturday, June 27, 2015 Tuesday, June 30, 2015
2:00 pm to 4:00 pm 6:00 to 8:00 p.m.
Savvor Lounge Towne Bar
180 Lincoln St. 900 Boylston St.
Boston, MA 02111 Boston, MA 02116
Tuesday, July 7, 2015 Monday, July 13, 2015
7:00 pm to 9:00 pm 6:00 pm to 9:00 p.m.
WeWork Fort Point Julep Bar
51 Melcher St. 200 High St.
S. Boston, MA 021 Boston, MA 02110
Monday, July 13, 2015 Wednesday, July 15, 2015
6:00 pm to 9 pm 6:00 pm to 9:00 pm
Del Frisco's Foundry on Elm St.
33 Boylston St. Suite 3370 255 Elm St.
Chestnut Hill, MA 02467 Somverville, MA 02144
Monday, July 20, 2015 Wednesday, July 22, 2015
6:00 pm to 9:00 pm 6:00 pm to 9:00 pm
Jerry Remy's Bar and Grille Waterclub at Marina Bay
1265 Boylston St. 319 Victory Rd.
Boston, MA 02215 North Quincy, MA 02171
Tuesday, July 28, 2015
7:00 pm to 10:00 pm
WeWork South Station
745 Atlantic Ave., 8th Floor
Boston, MA 02111
Video Tips For You
Good lighting is a huge issue in any video. You can shoot with out adding lights, but beware of dark pictures and less than vibrant colors. The best approach is to use lighting as needed, especially to light up people's faces and to eliminate shadowing under the eyes. Never shoot with windows or bright objects behind your talent or area you are shooting . This is called backlighting and usually darkens any subject in front of it. Try to always shoot with light at your back. If you don't want to invest in a lighting kit, try getting an eye-light to at least make your talent look good and your colors vibrant.
Doing videos yourself and need some help? Why not try our video consulting calls. HBSU can get on the phone or skype with you, and guide you through the process of creating great videos on your own!
Our Latest Video
Check out this latest video on Youtube, "Salon Wine Tasting and Motives Cosmetic Events by HBSU". HBSU promtional for our wine tasting events that draw great crowds to Salons and many other business types. Let us know if you want more traffic, fun and new customers at your business location, by hosting a Wine and Motives Cosmetic Event by HBSU.
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