HBSU Blogs

HBSU Wants You to Know.... Work Your 2015 Plan

Work Your 2015 Plan

2015 Planner.jpg

The holidays have come and gone and its time to get back to work. 2015 is here. Is your plan for the year in place? If you haven't written your plan, get to it now! Some business people fly by the seat of their pants and just go with the flow, but most of us try and do some planning. It's best to write your plan down and review it frequently so you can measure your results as the year goes on. Set at least one or two major goals for the year and keep them posted so you have a constant reminder. Make your goals realistic and achieveable, but don't be afraid to dream big. Seeing your dreams written down makes them more tangible and reachable, so there's no harm in striving to be the best you can be!

Once your goals are written, you need to add the Action Steps required to attain those goals. Daily planners are a great place to write down your action steps needed each day. Others use software programs like Evernote to plan and track their activities. Whatever system you use, the real results come from action and execution of your plan. I recently adopted a four step process I learned from Orrin Woodward's book, Resolved, 13 Resolutions for Life, Plan, Do, Check, Adjust (PDCA). Simply put, plan your action, do it, check or review how you did, and then make adjustments accordingly. This suggested process can be applied to all areas of your life, so it made great sense to me. Let's all get committed now, and work our 2015 Plan!

GroceriesonthGo4Lighter.jpg IMG_7568.jpg IMG_4211.jpg

[dt_divider style="thin" /]

Accelerate Your Video Marketing in 2015

In the spirit of planning, what are your video marketing plans for 2015? You already know video is popular, but just how popular is it? Well, the answer is, so popular and powerful, you can't ignore it any more. Check out these statistics...

budlightgirl3_edited.jpg
* 93% of all marketers use video for
online marketing, sales conversion,
and general communications
* 65% of viewers watch 3/4 or more
of videos they watch on line.
* 52% of marketers worldwide say
video content has the highest ROI
* 74% of ALL Internet Traffic will be
video by 2017
Video is a proven marketing tool. Video helps you organically boost your SEO rankings, because people love video, and because Google owns Youtube. Everyone is busy, so people don't read as much any more, thus video is the way to engage and entertain your audience. And best of all, it helps you convert prospects in to paying customers!
KC Visuals/HBSU has a newly re-designed website, where you can check out our brand new premium video marketing packages. Let us help you accelerate your video marketing plans for 2015. Your success is our success.
HBSULogo3.jpg
[dt_divider style="thin" /]

January is Weight-Loss Awareness Month

A New Year is up on us, and with it many resolutions to lose weight. The gyms will be full for the next month or so, but sadly, the numbers will dwindle back to normal levels by early spring. I know I am guilty of making resolutions to lose weight every year, but my belt size number keeps going the wrong way... up. So how can 2015 be different? By making committments, rather than resolutions. I am aware that I am over weight, so that is a good start, but I need to make a commitment to work out more and eat less. I started the day after Christmas, and I have been exercising and walking every day, and trying to reduce my food intake. The only way this will last is by writing down my weight-loss goals and then committing to them every day. Do you have a weight-loss goal or resolution this year? Make the commitment now to lose weight in 2015. If you need coaching, join a gym or managed program, but do it now and let's all be the biggest losers in 2015! Here's a link to a great program in Billerica...

Coaches Mike and Kelly

Coaches Mike and Kelley.jpg [dt_divider style="thin" /]

Networking Events in January

Greater Boston Referral Networking Mass Professional Networking Wednesday, Jan. 19, 2015 Monday, Jan. 26, 2015 6:00 pm to 9:00 pm 6:00 pm to 9:00 pm Stadium Quincy Howl at the Moon 1495 Hancock St. 184 High St. Quincy, MA 02169 Boston, MA 02110 Greater Boston Referral Networking Greater Boston Referral Networking Tuesday, January 27, 2015 Wednesday, January 28, 2015 6:00 pm to 9:00 pm 6:00 pm to 9:00 pm British Beer Company Westin Seaport Hotel 120 Worcester Rd. 425 Summer St. Framingham, MA 01702 Boston, MA 02210 [dt_divider style="thin" /]

Video Tips For You

One of the most common shortfalls I see in amateur or self-produced videod, is the quality of the audio or sound. You can improve your videos substantially, just by using a wireless lav mic clipped to your on-screen and voice over talent, or by using a directional or shotgun mic to pick up the sound. Most video cameras have microphone inputs to record audio, or you can pick up an H4N digital recorder to gather the sound. Either way, being able to clearly hear your message will dramatically increase the quality of your videos and lead to your desired results. Here's a link to B&H Photo/Video, where you can see some fairly inexpensive professional wireless mic systems.

Wireless Mics.jpg
[dt_divider style="thin" /]

Our Latest Video

Check out our latest video on Youtube. It's a promo for Video Sales Letters, or VSLs, the latest online conversion tool all the top internet marketers are using to convert sales at a high level. Hope you Like it.

HBSU on YouTube

[dt_divider style="thick" /]

HBSU/KC Visuals Website Essential Home & Business Services Millionaire Roadmap
Youtube Channel Get In The Loop Video Marketing Change Your Life

Michael Connell
Home & Business Services Unlimited
(978) 935-0373 or (978) 640-1900
michael@kcvisualsunlimited.com

About the author

Owner and Producer at Home & Business Services Unlimited

Michael Connell

HBSU Newsletter

Sign up to receive updates about video tips, video ideas and networking events.

Latest Blog Posts

  • Dear Michael,   Thank you so much for filming our wedding, especially last minute!   We are so excited to see the final product.  We really appreciate everything you have done so we can relive our wedding for years to come!   Thank you again, Tyler and Kayla.   P.S.  Thanks for going above + beyond!
    Kayla and Tyler – Wedding Couple
  • "Hi Michael,
    Just wanted to reach out and thank you for videoing our daughter's wedding in VT last Saturday!
    And thank you for being so unstoppable when your car broke down!
    We hope you were able to get to your next wedding and also resolve your car issues with the same unstoppability!
    Thanks again for persevering and making the wedding video possible!!"
    Lynn P.
    Lynn P. – Wedding Mom
  • "I am extremely pleased with the videography work of Michael Connell at HBSU.  I contacted him just a few days before performing in a live symphonic concert at Boston's Wilbur Theater, hoping to find someone to film the show.  He was very quick to respond and not only captured excellent HD footage from multiple angles, but also took care of recording audio directly into the live mixing board - something I hadn't even thought of!  He was a professional in every sense of the word, and I wouldn't hesitate to use his services again."
    Best, Jillian
    Jillian Aversa – Vocalist – Video Games Live
  • Thank you for all  your help here in DS the week of January 12!  You have gone above & beyond to help make the event a great one!  It was chaotic, and you helped us keep it under control.  Thanks for everything, Scott & Marie
    Marie-Helene and Scott | Dassault Systemes
  • I was initially overwhelmed with the project of scheduling and shooting videos of 16 of our doctors and providers. But working with Mike was extremely easy--his flexibility and low-key professionalism made the entire project come together easily over 4 separate shooting days. He put the subjects at ease which allowed them to talk easily about their passion for medicine. I am happy to have found such a great resource for future video projects.
    Susan C.
  • Easy set up and cordination. The quality of the video was excellent and the finished product was handed over in a short turn around! Would use his expertise again and would definitely recommend his services.
    Mark H.